TASK 3: Initial Ideas

Title: UVY - (acronym for Unique, Vintage, You.)
Style: Specialist
Age: Early 20s
Gender: Female
Ethnicity: Mixed
Lifestyle: Women into fashion - fashion forward students





Title: Suave
Style: Specialist
Age: Mid to late 20s
Gender: Male
Ethnicity: Mixed
Lifestyle: Successful businessmen





Title: SPEAK

Style: Specialist
Age: Mid to late 20s
Gender: Female
Ethnicity: Mixed
Lifestyle: Political and equal rights interests, working and home makers